Poor grammar, portmanteau or just evolution?
This is just something I can't get my head round. When you search on-line (or should that be online or on line?) there is just no consistency in how words seem to be formed. I find this an awkward position to be in as a Copywriter / Copy Writer. You see in theory, copywriter should be two words, copy and writer. Let me explain. A writer of fiction is a fiction writer, a writer of crime stories is a crime writer, a person that teaches in a school is a school teacher. Then the waters get muddied by other occupations such as hairdresser, bricklayer and barmaid. All of these occupations were once separate words. So shouldn't a writer of copy be a Copy Writer?
There is a definite split in the on-line community. This is a nightmare for the purposes of SEO content and copywriting / copy writing; by using different conventions you are faced with how to ensure both versions get picked up by the search engines. If you use both versions in one text it becomes confusing for the reader as the piece lacks consistency and quality, if you only use one version you are potentially missing out on all the potential clients who are searching for the other version. How has this happened?
I think there are three possible reasons for this;
Sophie Watts is our Chief Copy Writer.